An occasion that gathers the family
You have an occasion or season you want children and their parents to attend together, not the child alone.
A Dawani service
Children's experiences and events
We design a real-world experience or an event a family lives together, instead of an ad in disguise. We build a gray prototype and test it with real children, with their parents’ consent, and design a clear role for parents inside every experience.
What you get
- A story given priority over the technical fix, fit to be the basis of an experience or event.
- A justified choice of shape: an app, a game, or a real-world station.
- A gray prototype tested with real children before any final production.
- A clear role for parents inside the experience, not mere accompaniment from the outside.
How we work
We start from your brand's goal and the child's age, and use the Parent Trust Index to test how well what we design fits them. We then build a gray prototype tested with real children before any final production, under the same law that puts the story before the brand mark.
When the shape is an app or a game, we also review it against the Dawani Child-Safe Design framework. Treasure Island, a savings experience delivered in a number of Saudi cities, is an example of such an experience on the ground.
When you need this service
Situations where you need an experience on the ground
A brand goal that needs a real moment
You have a brand goal that needs a real moment on the ground parents trust, not another ad on a screen.
An event idea with no shape decided yet
You have an event idea, and need to know which shape serves it best: an app, a game, or a real-world station.
How the service runs
Four stages, a gate after each
1 Understanding the goal
We listen to your brand's goal, the children's age and the setting the experience will happen in, before any talk of its shape.
Gate: Understanding leaves this stage once we agree on the goal and the age together, not the goal alone.
2 Written framing
We write a document naming the proposed shape and its reason, and the experience's story before any technical detail.
Gate: The document leaves this stage once you approve the story and the shape in writing before any production.
3 Gray prototype and testing with children
We build a simple, undecorated version of the experience, and real children and their parents try it with their consent.
Gate: The prototype leaves this stage once the fun itself is proven before any costly production.
4 Delivery and measurement
We deliver the experience or event, and measure its impact against the goal you started from, not against attendance alone.
Gate: This stage does not end on the event's day; what we learned from the children carries into any future version of it.
In scope and out of scope
| Aspect | In scope | Out of scope |
|---|---|---|
| The outcome | We agree what the child and their parents should feel inside the experience. | We do not guarantee an attendance count or a specific level of engagement. |
| Duration and price | We agree the scope and deliverables in writing before any commitment. | No delivery time before we understand the request, and no price published on the site. |
| Event production | We design the experience, its story, and the role the child and parents play inside it. | We do not handle the venue booking, its permits, or its full logistical organisation. |
| Legal compliance | We review the experience against Dawani's independent safety framework. | We issue no legal compliance certificate and no legal opinion. |
Before you write to us
A tool, a post and a reference
The Parent Trust Index
Test what raises parents' trust and what lowers it before a first conversation, so you reach us with a clearer picture of your proposed experience.
Open the toolApp, game, or real-world experience?
Read how we choose among the three shapes by goal and age, with examples from our own published worlds.
Read the postThe brand pathway
See the difference between a studio experience and an ad in disguise, and how we protect your brand.
Visit the brand pathwayBefore a first conversation
Questions often asked about this service
Does this service include organising the event itself (venue and permits), or only designing the experience?
We design the experience, its story, and the role the child and parents play inside it; booking the venue, its permits and its logistics fall outside what we provide.
Is the experience designed for one age only, or do family members live it together?
We start from the target child's age, but the design usually opens a role for parents inside the experience itself, not only a seat to watch from.
What remains of the experience after the event is over?
We design what the child carries home from the start: an action they repeat, something they made with their own hands, or a story they tell their parents. An experience that ends with the day is measured by attendance alone, and we want to measure what changed.
Start here
Have a goal that needs a real experience or event?
Describe your situation plainly, and we will get back to you within a few working days.
Your path: brand or company
Your idea arrived.
A real person from the Dawani team will read it and reply within a few working days. Thank you for thinking about kids.
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